Is it a passing storm or an existential problem? That’s a key question for the NFL as it grapples with the mushrooming controversy of players kneeling in protest during the national anthem, and President Donald Trump’s persistent bashing of the kneelers.
A new Yahoo Finance poll suggests the NFL has an enduring problem on its hands. Nearly 62% of 9,056 respondents told us they plan to watch less pro football in response to the anthem controversy.
Thirty-six percent said they plan to buy less NFL merchandise, and 32% have chosen not to attend a game they would otherwise have gone to. Those findings all have financial implications for the NFL and its 32 team owners.
More with video @ Yahoo