Valdimir, a Muscovite taxi driver, is astonished that Israel, a tiny little country "that's all desert and sand" exports its fruit and vegetables all over the world -- including to Russia, where Israeli produce has become a common sight in Moscow, and even to the country's periphery.
But it doesn't end with carrots and potatoes. In general, Russia holds a positive view of Israel as an exciting, developed country. It is beguiling to many Russians as a tourist destination, and if anything stands in the way of increased Russian tourism, it is the fact that Israel is more expensive than other vacation locales.
This has proved beyond a doubt that tourism to Israel can help create a positive image for the country. The many Russians who have visited Israel since the visa requirement was canceled have changed the way Israel is viewed by the Russian public. Almost anyone you meet in Moscow has a friend, relative, or acquaintance who recently visited the Holy Land and came back with tales of its wonders.
These positive stories add up to create more and more circles of support for Israel.
More @ Israel Hayom